European Home Electric Fireplaces Are Now Sustainable Hearth

Last reviewed: September 24, 2026

If you researched an E-FX, Signal, Optic, or TrueFlame fireplace under the European Home name and can't find it anymore, here's what changed.

The short answer

European Home's electric fireplaces are now sold under the name Sustainable Hearth, following the company's acquisition by Empire Group in 2026. The electric business continues under the same leadership that built it.

The fireplaces themselves did not change. Same fireboxes, same model numbers, same installation manuals, same specifications. If you had settled on an E-FX 1500 before the change, the fireplace you were looking at is still exactly the fireplace you can buy.

How the old model names map

Most of the range kept its naming, which makes this easier than it could have been:

• European Home E-FX 1000, 1300, 1500, and 1800 are the 40-, 52-, 60-, and 72-inch models in the Sustainable Hearth E-FX Series.
• The SL 600, 750S, 750T, and 1000 are the E-FX Slim Line Series.
• Signal 40, 60, and 80 are unchanged in the Signal Series.
• The Optic 50 and TrueFlame 150 3DX kept their names entirely.

Two things worth knowing

Older documentation still lives on the European Home domain. Installation manuals and size-specific cut sheets published before the change are still hosted there, and they remain valid for the products they cover. Newer material is going up under the Sustainable Hearth name.

Stale listings are common right now. Some retailers still carry European Home–badged electric product pages that were never updated, and a few carry specifications that have since been revised. Where a listing conflicts with current manufacturer documentation, trust the manufacturer — and confirm framing dimensions in the model-specific manual before you build anything.

A note on the name

Sustainable Hearth is both the business and one of the ranges it sells. The business also carries a couple of British electric fireplace brands, so if you land on the manufacturer's site you'll see models that aren't part of the signature Sustainable Hearth range. When you're talking to a dealer, it's worth being specific about which you mean.

Our complete guide to the Sustainable Hearth collection walks through the signature range series by series.

What the range is built for

The signature range was developed in response to demand from builders and designers for electric fireplaces that looked genuinely architectural without carrying the cost of imported premium lines. The design brief was deliberately restrained — concentrate on what matters for a quality installation, leave out the showier extras. Fewer features means fewer failure points and simpler maintenance over the life of the fireplace.

These are premium built-in units requiring framing, electrical planning, and in nearly all cases a professional installer. They are not plug-in fireplaces you unbox and hang. If you're still weighing formats, our comparison of built-in vs. wall mounted electric fireplaces is the place to start, and our guide to electrical requirements covers what the installation involves.

Two traits distinguish the range. Most models arrive with conversion components that let you decide during installation whether the fireplace reads as single-sided, corner, or three-sided — genuinely useful when a room design is still moving. And the viewing fronts use low-reflection ultra-high-definition glass, which matters more in a bright room than it sounds like it should.

You can browse the full range in our Sustainable Hearth collection.

Frequently asked questions

Is a Sustainable Hearth E-FX the same fireplace as a European Home E-FX?

Yes. Same firebox, same model numbers, same documentation. The name on the brochure changed; the product did not.

Why did the name change?

European Home was acquired by Empire Group in 2026, and its electric fireplace business now operates under the Sustainable Hearth name.

Are Sustainable Hearth fireplaces plug-in units?

No. The range consists of built-in fireplaces requiring framing, electrical planning, and professional installation. Review the model-specific manual before construction begins.

Can I still get parts and support for an older European Home electric fireplace?

Yes. The electric business continues under the Sustainable Hearth name with the same team, and existing documentation remains available.

Related guides from Very Good Fireplaces

• Sustainable Hearth Electric Fireplaces: A Complete Guide to the Collection
• Best Electric Fireplace Brands
• Built-In vs Wall Mounted Electric Fireplaces
• Electric Fireplace Electrical Requirements

Final thought

Name changes leave a long tail of stale listings and dead links, and this one is no exception. But the situation is simple: the fireplaces are unchanged and the people who designed them are still running the electric business. If you liked what you saw under the old badge, nothing about the product has changed.